Unless you live under a rock, you know that social media has become much more than a platform where you interact with friends, and share pictures of your avocado toast.
As a “90’s baby”, I can remember when the social media craze began. It was middle school when we began bringing our Tracfone/Nokia flip phones. Just the fact that we could now text our friends instead of passing notes?? Revolutionary.
Pretty soon, not only would we be able to text our friends, but add them onto our Myspace and get a glimpse of their world. As we all know, that platform soon evolved into Facebook, Instagram, Twitter, Snapchat, Tumblr, and all the other socials that spread like wildfire.
For many, social media has become part of their job. It is a marketing platform, a place to engage with followers, a place to showcase your brand. Although it can be a fun and creative space, can these social platforms-such as Instagram- also affect us?
The truth is, when you begin to treat these platforms as a business, you have to do your research. You need to be aware of what “sells”, and what will attract the most growth. The sad truth is that what “sells” now a days, simply isn’t an unedited photo of your dinner.
Now if you want to upload a picture of your meal, you have to consider these factors. Is the lighting good? Is this meal aesthetic and cohesive with my Instagram theme? Do I have the props to make this photo more aesthetic?
There is so much thought, editing, and time invested into creating the perfect Instagram feed. In many ways, this can quickly “suck out the fun” of social media. For any blogger, youtuber, or someone trying to grow a business, you know the struggle. You have done the research.
How Can This Affect Us?
If you constantly create content for a platform that you know demands perfection, you will eventually get burnt out. I have seen this so much, including from myself, where people will announce a break from social media.
There is also the issue of younger and more impressionable followers, who see these feeds that were edited to look perfect, and crave a life based on edited and pre-planned pictures.
Is it getting harder to separate real life and online life when social media takes up so much of our time? The majority of those who understand the “behind the scenes” work that goes into just one photo, know real life is not based off a beautiful Instagram feed.
This begs the question, what about those who simply stumble on these feeds? The middle schoolers, the younger kids, the parents who follow these feeds as aspirations of what they want their lives to look like?
Should influencers hold to the responsibility of being relatable? Should we disclaim the truths of what it took to get that one good photograph? Personally, I think we should, and here’s why.
If we begin to disclaim the truths behind that “perfect” feed, we can inspire not only those younger kids, but create a new definition of perfection. An imperfect perfection where we share how we don’t actually visit beautiful cafe’s every single day and order avocado toast, but how we actually love carbs, and that image of our cappuccino and toast is from months ago. And hey, it fit into the theme.
I am definitely not bashing Instagram at all. The truth is, it can be a creative and fun platform. But who wants to pretend to be perfect? That’s just exhausting! Truthfully, it takes a toll and can be mentally draining. It becomes stressful. It becomes simply a “job”.
The main point is this-let’s be real! Not saying to quit creating beautiful images, simply to create a caption or spread awareness of the “behind the scenes”. Let people know that hey, we’re all human, life isn’t perfect.
Change happens in small steps over-time, so let’s create change by being imperfectly perfect.
Thank you lovelies for taking time out of your day to read my post! If you’re curious to check out my personal Instagram page, you can simply click the link here.